Brands are a HUGE love of mine (check out the 2018 projects) and I need to always push myself as a designer and to try something new. In 2020, I came up with a number of self-commissioned logos and brands. Here some of them. Enjoy!
SCALA
Scala is a construction company and its tone is serious, without being any less modern or daring.
The brand is an experiment with a very limited palette and, above all, textures.
The textures replace elements like shapes and colours, becoming the key of the brand.
GLOB
GLOB! is a modern London bar that offers a variety of exclusive coffees and unique cocktails. Here to find out more about the project.
VENICE
VenICE is a gelateria in Venice, obviously. The brand is elegant and modern, albeit clearly referencing a very classical style and a constructivist use of simple shapes. This callback helps the brand stand out against touristy or tacky ice cream shops.
Holborg Music Festival
For this fictional festival, shapes are a huge part of the brand. They highlight the lively, artistic, childlike, positive and almost psychedelic nature of the festival. Check it out here.
—ON THE SPOT
—ON THE SPOT is an Italian billiard and games bar/pub.
With this brand, I wanted to play with the action and movement that goes on in the pub and that differentiate it from the rest.
